Joe's Leadership Philosophy

/ Joe's Leadership Philosophy

Lead with Your Head, Listen with Your Heart.

As the former chairman of the board at TD Ameritrade and the former head football coach of Coastal Carolina University, Joe Moglia has one of the most "unique resumes in modern business," according to Forbes, and his tremendous success from the locker room to the board room provide invaluable lessons on strategic risk-taking and how to look at challenges with new perspective and leadership. Having honed his leadership philosophy through his own trials as a business leader and football coach, Joe is an in demand executive leadership speaker heralded as “incredibly gifted” (Brasfield & Gorrie, LLC); “raw and remarkable” (Collegiate Sports Summit); and “pitch-perfect” (Bentley University).

Joe is the chairman of Fundamental Global Investors and Capital Wealth Advisors, and chair of athletics and executive advisor to the president at Coastal Carolina University. In 1984, Joe entered the MBA Training Program at Merrill Lynch, where there were 26 people—25 MBAs and one football coach. By 1988, he was Merrill Lynch's No. 1 producer in the world. By the time he left, he had been a member of both the Institutional and Private Client Executive Committees, and his final responsibilities were all Investment Products, the Insurance Company, the 401(k) Business and the Middle Market Business.

Joe became the CEO of TD Ameritrade in 2001, and when he stepped down in 2008, shareholders had enjoyed a 500% return. In 2009, he became chairman of the board. TD Ameritrade recently announced that they would be acquired by Charles Schwab. The combined company will be worth $100 billion and have client assets of approximately $5 trillion. When Joe arrived, these numbers were $700 million and $24 billion. Joe has also been a football coach for 25 years, but it’s not been a traditional 25 years. He began his career as a coach for 16 years, moved to the business world for over 20, and back to coaching in 2009. In his last 11 years of college coaching, he has been a part of eight championship teams, and as a head coach, has a winning percentage of .718. He has also received multiple Coach of the Year honors, including the Eddie Robinson National Coach of the Year Award, was the recipient of the Vince Lombardi Award and inducted into the Lombardi Hall of Fame. Joe is the recipient of numerous honors and awards. He is the only person in the world to have written books on both investing and football.

The 4 Pillars of Courageous Leadership

Joe’s quest has been adventurous, sometimes dangerous, and always true to his love of a challenge. The kind of wins and losses he has ventured into have more than changed the bottom line; his leadership has changed many thousands of lives. Joe’s journey was challenging-- from his young life in one of New York’s tougher neighborhoods, seeking a secure job to take care of his family, leaving his beloved college football coaching job- to discover how he would rise in the world of competitive finance, and against the odds, enter a “changed” world to coach and build a winning college football team again.

As a young coach in 1971, 4 lines he jotted in a notebook, have prevailed. They have allowed him to achieve his dreams, the dreams of clients, colleagues, players, students, family, and friends. Joe’s leadership principles provide anyone willing to practice them, the insights that determine how you lead and live.

“This is not something I think works. I know it works.”

These Leadership Principles have grown in significance and reverberate into every facet of his life. They serve as his mantra, signature, mirror, and guide through all the challenges, decisions, and opportunities he has encountered. These four principles—a total of twenty-four words are simple and straightforward. If you live them in every aspect of your life, you will become more than a leader, you will live with integrity. You will change lives.

To become a true leader you must:
  • Stand on your own two feet
  • Take responsibility for your actions
  • Treat everyone with dignity and respect
  • Recognize you will live with the consequences of your actions